Welcome to the Indfix business blog, curated by Susanna Erickson, where we strive to provide valuable insights into the world of business development, strategic planning, and market innovation. In this space, we will explore essential topics such as entrepreneurship, effective marketing strategies, financial management, and the latest trends impacting businesses today. Our goal is to empower professionals and business leaders with the knowledge and tools needed to navigate the complexities of the modern business landscape while fostering sustainable growth and success. We invite you to join us on this journey of discovery and learning as we share practical advice and thought-provoking ideas.
12 January 2025
Ethical Marketing: Balancing Profit and Principles
Let’s talk about a topic that’s becoming increasingly important in today’s fast-paced, profit-driven world—ethical marketing. Sounds like a buzzword, right? But it’s so much more than...
9 January 2025
The Role of Emotion in Driving Purchase Decisions
Let’s talk feelings. You know, that warm, fuzzy sensation you get when you find the perfect gift for a loved one, or the pang of nostalgia when something reminds you of simpler times. These aren�...
6 January 2025
The Connection Between Corporate Ethics and Employee Retention
In today’s fast-paced business world, companies are always looking for ways to keep their best talent around. And let’s be honest—employee retention isn’t just about saving a few bucks on...
3 January 2025
How to Track Your Progress Throughout the Business Plan Journey
Let’s be real—starting and running a business feels like navigating through a maze blindfolded sometimes, doesn’t it? You pour your heart, soul, and countless hours into crafting the perfect...
31 December 2024
Breaking Down Silos: Why Cross-Department Collaboration Matters
In today’s fast-paced world, businesses need to do more than just keep up—they must thrive. But here’s the catch: thriving isn’t just about having a killer product or service. It’s about...
28 December 2024
The Impact of User-Generated Content on E-Commerce Growth
Let’s be real: As shoppers, we trust other shoppers more than some polished sales pitch. You know how it is—you’re about to make a purchase, and you scroll straight to the reviews or check...
25 December 2024
Boosting Decision-Making Skills with Business Coaching
Decision-making is at the heart of every business. Whether you`re running a startup, managing a mid-sized company, or steering a corporate giant, the decisions you make can determine your success...
22 December 2024
How to Secure Business Financing to Support Healthy Cash Flow
Running a business is no walk in the park, right? You’ve got invoices to pay, salaries to cover, inventory to stock, and don’t even get me started on those unexpected expenses that seem to pop...
19 December 2024
Inclusive Decision-Making: How Diverse Teams Drive Better Outcomes
When was the last time you tackled a challenge where you needed a fresh perspective? Maybe you felt stuck, spinning your wheels, because everyone at the table had the same ideas, experiences, and...