Welcome to the Indfix business blog, curated by Susanna Erickson, where we strive to provide valuable insights into the world of business development, strategic planning, and market innovation. In this space, we will explore essential topics such as entrepreneurship, effective marketing strategies, financial management, and the latest trends impacting businesses today. Our goal is to empower professionals and business leaders with the knowledge and tools needed to navigate the complexities of the modern business landscape while fostering sustainable growth and success. We invite you to join us on this journey of discovery and learning as we share practical advice and thought-provoking ideas.
3 June 2025
From Ideas to Action: The Innovation Journey in Small and Medium Enterprises
Innovation. Just saying the word can make some of us break into a sweat. It’s like pineapple on pizza—either you love it or you’re extremely suspicious of it. But let’s face it, in the...
2 June 2025
How to Foster Innovation within Corporate Strategy
Look, let’s get one thing straight: “innovation” is not some magical pixie dust you sprinkle onto your corporate meetings to suddenly turn your company into Apple or Tesla. It’s not a...
1 June 2025
Why Risk-Taking is Essential for True Business Innovation
When it comes to business, the term `risk-taking` often conjures up images of fearless entrepreneurs diving headfirst into uncharted waters. But let`s be real—risk isn`t about blind leaps or...
31 May 2025
How Startups are Redefining Innovation in Traditional Industries
If there’s one thing startups are known for, it’s shaking things up. Whether it`s challenging the status quo or creating entirely new ways of doing business, startups have become the unsung...
30 May 2025
Changing Landscapes: Embracing E-commerce Business Models
It’s no secret—the world of commerce isn`t what it used to be. Do you even remember the last time you went into a store, picked up an actual shopping cart, and pondered which milk carton to...
29 May 2025
The Importance of Creative Packaging in B2C Product Marketing
What’s the first thing you notice when you walk down the aisles of a store? Chances are, it’s the packaging. Whether it’s a bold color scheme, an unusual shape, or a clever design, packaging...
28 May 2025
Multichannel vs Omnichannel Marketing: What's Right for Your Business?
Marketing has evolved. We’re no longer stuck in the days of handing out flyers on street corners or placing ads in the local paper in the hope that someone—anyone—might glance at them....
27 May 2025
Unlocking the Future: How Small Businesses Can Harness Innovation
Ah, yes. The word `innovation.` It’s tossed around in boardrooms like a beach ball at a summer concert. Every entrepreneur wants it, every consultant sells it, and every big corporation claims...
26 May 2025
Approaching Conflict Resolution Through Business Coaching
Conflict in the workplace is as inevitable as your morning coffee running out when you need it most. No matter how harmonious a team seems, disagreements are bound to pop up. But here’s the thing...