Welcome to the Indfix business blog, curated by Susanna Erickson, where we strive to provide valuable insights into the world of business development, strategic planning, and market innovation. In this space, we will explore essential topics such as entrepreneurship, effective marketing strategies, financial management, and the latest trends impacting businesses today. Our goal is to empower professionals and business leaders with the knowledge and tools needed to navigate the complexities of the modern business landscape while fostering sustainable growth and success. We invite you to join us on this journey of discovery and learning as we share practical advice and thought-provoking ideas.
16 April 2025
The Role of Social Proof in Influencing B2C Buying Decisions
Picture this: you`re scrolling online looking for a new pair of wireless earbuds. Two options catch your eye. One has a review section bursting with glowing testimonials, photos, and maybe even a...
14 April 2025
Innovation Pitfalls to Avoid: Common Mistakes Companies Make
Innovation is like the Holy Grail for businesses. It drives growth, keeps you ahead of the pack, and helps you stay relevant in a constantly changing world. But let’s be real—innovation isn’t...
12 April 2025
The Power of Customer-Centric Thinking to Drive Innovation
Let’s face it – in today’s fast-paced world, businesses that don’t put their customers front and center risk being left behind. And honestly, they should be. Why? Because customer-centric...
10 April 2025
Social Listening: A Key to Understanding Your Audience
Ever wondered what your audience really thinks about your brand? Or what they secretly wish you’d improve? That’s where social listening comes in—it’s like being a fly on the wall in...
8 April 2025
Overcoming Budget Constraints in High-Stakes Projects
Let’s face it: tackling high-stakes projects is like walking a tightrope over a canyon. The stakes are huge, the risks are real, and the slightest slip can send everything spiraling out of...
6 April 2025
Understanding the Implications of Negative Cash Flow
If you’ve ever spent more money than you’ve earned in a month, you know how stressful that can be. Now imagine this happening on a larger scale—in your business. That’s essentially what...
4 April 2025
The Future of Corporate Strategy: Adaptive Frameworks for Competitive Advantage
In today`s fast-paced business world, rigid, long-term strategies just don’t cut it anymore. The market shifts, consumer behavior evolves, and disruptive technologies emerge—often without...
1 April 2025
Creating Accessible Workforce Solutions for People with Disabilities
When it comes to building an inclusive and successful workplace, creating accessible workforce solutions for people with disabilities isn`t just a box to check—it’s a game-changer. Think about...
29 March 2025
Inclusive Leadership: Guiding Your Team Toward Lasting Change
Inclusive leadership isn’t just a trendy buzzword or a nice-to-have skill—it`s a game-changer. In today`s diverse workplace, leaders who embrace inclusivity drive stronger teams, spark...