Welcome to the Indfix business blog, curated by Susanna Erickson, where we strive to provide valuable insights into the world of business development, strategic planning, and market innovation. In this space, we will explore essential topics such as entrepreneurship, effective marketing strategies, financial management, and the latest trends impacting businesses today. Our goal is to empower professionals and business leaders with the knowledge and tools needed to navigate the complexities of the modern business landscape while fostering sustainable growth and success. We invite you to join us on this journey of discovery and learning as we share practical advice and thought-provoking ideas.
25 June 2025
Social Media Marketing: Building Communities over Followers
Social media marketing isn`t just about numbers—it`s about people . Too many brands fall into the trap of chasing follower counts when the real goldmine lies in building engaged communities ...
24 June 2025
Building a Community Around Your B2C Brand
Let’s face it — the B2C world today is more crowded than a food truck festival on a sunny Saturday. Everyone’s shouting louder, offering more discounts, and running trendier campaigns. So,...
23 June 2025
Hybrid Business Models: A Path to Future-Proofing Your Company
In today`s fast-paced world, businesses must constantly adapt to stay ahead. The traditional ways of operating are no longer enough. Enter hybrid business models—a game-changer for companies...
22 June 2025
Building a Strong Brand Identity That Resonates with Consumers
Let’s be honest—building a brand isn`t just about picking a pretty logo, slapping a flashy tagline underneath it, and calling it a day. It`s way deeper than that. It`s about creating something...
21 June 2025
How to Create a Strong Brand Voice That Resonates
Ever wonder why some brands feel like your best friend, while others sound like a robot reading a sales script? That, my friend, is the magic of a strong brand voice! Your brand voice isn`t just...
20 June 2025
The Role of Business Coaching in Navigating Economic Uncertainty
Economic uncertainty. It’s that one phrase no business owner or professional wants to hear. Yet here we are—living in times where unpredictability feels like the norm rather than the exception....
19 June 2025
The Importance of Flexibility in Long-Term Strategic Planning
When it comes to business success, having a plan is like having a GPS for your journey—you know where you`re headed and how to get there. But here`s the catch: no matter how well-crafted your...
18 June 2025
The Benefits of a Learning Culture for Employee Development
Let’s be real for a moment. Most of us spend a major chunk of our lives at work, right? So, wouldn`t it make sense if our workplaces were more than just a spot for punching in and out? Imagine...
17 June 2025
How to Measure the Effectiveness of Your Strategic Plan
Creating a strategic plan is a big deal. But let’s get real—how do you know if it’s actually working? Many businesses spend weeks, even months, developing their “perfect” strategy, only...