Welcome to the Indfix business blog, curated by Susanna Erickson, where we strive to provide valuable insights into the world of business development, strategic planning, and market innovation. In this space, we will explore essential topics such as entrepreneurship, effective marketing strategies, financial management, and the latest trends impacting businesses today. Our goal is to empower professionals and business leaders with the knowledge and tools needed to navigate the complexities of the modern business landscape while fostering sustainable growth and success. We invite you to join us on this journey of discovery and learning as we share practical advice and thought-provoking ideas.
9 August 2025
How to Leverage Big Data for Smarter Marketing Decisions
Let’s face it — marketing today isn’t just about catchy slogans or pretty visuals. It’s a data-driven game. And the real MVP? Big data. If you’re not tapping into big data, you’re...
8 August 2025
The Hidden Benefits of Business Coaching for Small Businesses
Running a small business is like navigating a ship through unpredictable waters. Some days, the sea is calm, and everything seems to be moving in the right direction. Other times, you hit a storm,...
7 August 2025
The Power of Allyship in Promoting Workplace Diversity
Every workplace is a melting pot of people from all walks of life. Different backgrounds, cultures, experiences, and perspectives come together to create something special. But let’s be...
6 August 2025
Best Practices for Launching Effective Paid Social Campaigns
Let’s be real—paid social campaigns can either be a goldmine or a money pit. Ever felt like you’re throwing money into a black hole and watching it disappear? Yeah, it`s painful. But it doesn...
5 August 2025
Diversity Beyond the Surface: Embracing Intersectionality in Business
Let’s face it—diversity has become a buzzword in today’s business world. Nearly every company website has some sort of statement about being an `equal opportunity employer` or supporting...
4 August 2025
The Impact of Credit Control on Cash Flow Performance
Introduction Let’s talk about money—specifically, your business’s cash flow. You may have the most impressive sales numbers, but if your cash flow is out of control, you’re on a sinking...
3 August 2025
Business Model Innovation: Why It Matters More Than Ever
In today`s fast-paced world, where disruption seems to be the only constant, sticking to a traditional business model is like trying to run the latest apps on a 10-year-old smartphone—it just...
2 August 2025
Fostering Resilient Cultures in a Volatile Business Environment
In today`s rapidly shifting world, unpredictability has become the new norm. One day, businesses are sailing smoothly; the next day, they’re hit by a tidal wave of change—economic shifts,...
1 August 2025
The Power of Self-Awareness in Business Coaching
When you think about business coaching, what comes to mind? Strategy sessions? Goal-setting? Maybe even the occasional motivational pep talk? Sure, all of that is part of it. But here’s the...