Welcome to the Indfix business blog, curated by Susanna Erickson, where we strive to provide valuable insights into the world of business development, strategic planning, and market innovation. In this space, we will explore essential topics such as entrepreneurship, effective marketing strategies, financial management, and the latest trends impacting businesses today. Our goal is to empower professionals and business leaders with the knowledge and tools needed to navigate the complexities of the modern business landscape while fostering sustainable growth and success. We invite you to join us on this journey of discovery and learning as we share practical advice and thought-provoking ideas.
20 March 2025
Subscription Models: Beyond Just Recurring Revenue
Let’s face it—subscription models are everywhere these days. From Netflix and Spotify to Dollar Shave Club and Adobe, it feels like everything we use or consume is part of a subscription...
17 March 2025
Key Strategies to Avoid Project Scope Creep
Ever started a project thinking it was a simple task only to find yourself knee-deep in extra work you didn’t sign up for? That, my friend, is scope creep —one of the most common project...
14 March 2025
Strategizing for Global Expansion: Key Considerations
Expanding your business globally is like embarking on an exciting road trip to new and unexplored territories. It’s full of opportunities, promise, and growth potential, but let’s not kid...
11 March 2025
Collaboration: The Unsung Hero of Business Innovation
Let’s be real—when we think about business innovation, we picture the genius in a black turtleneck devising the next revolutionary gadget or that groundbreaking entrepreneur taking the industry...
8 March 2025
Cash Management for E-commerce Business Owners
Running an e-commerce business is like riding a rollercoaster—it’s thrilling, fast-paced, and full of ups and downs. But here’s the thing: the ride can be a lot smoother if you’ve got your...
5 March 2025
How to Use AI to Drive Smarter B2C Marketing Decisions
In today’s fast-paced digital world, businesses are practically swimming in data. While it’s exciting to have so much information at your fingertips, the sheer volume can feel overwhelming....
2 March 2025
The Cultural Shift Required to Navigate Industry Disruption Successfully
Industry disruption—it’s a buzzword we hear everywhere these days, right? But make no mistake, this isn’t just a fleeting trend. We’re talking about the type of disruption that rewrites the...
27 February 2025
How Cash Flow Planning Aligns with Your Overall Financial Strategy
When you hear the term cash flow planning , it might sound like one of those financial buzzwords that advisors like to throw around. But trust me, it’s much more than jargon. Cash flow planning...
24 February 2025
Strategies for Using Influencer Marketing in B2C
Welcome to the world of influencer marketing—where your brand can go from zero to hero faster than you can say `social media.` If you`re running a B2C (business-to-consumer) brand, the power of...