Welcome to the Indfix business blog, curated by Susanna Erickson, where we strive to provide valuable insights into the world of business development, strategic planning, and market innovation. In this space, we will explore essential topics such as entrepreneurship, effective marketing strategies, financial management, and the latest trends impacting businesses today. Our goal is to empower professionals and business leaders with the knowledge and tools needed to navigate the complexities of the modern business landscape while fostering sustainable growth and success. We invite you to join us on this journey of discovery and learning as we share practical advice and thought-provoking ideas.
20 October 2025
How to Nurture Transparency in the Workplace
Let’s talk about something many leaders and employees want more of but rarely see enough of— transparency . Whether you’re running a small startup or managing a large team in a corporate...
19 October 2025
Driving Strategic Transformation in Legacy Businesses
Change is a word that sends chills down the spines of many legacy businesses. It’s understandable—after all, when you’ve been doing something a certain way for decades and it’s worked (for...
18 October 2025
The Role of Ethics Committees in Shaping Corporate Policies
In a world where every headline can go viral in a matter of seconds, businesses can’t afford to ignore ethics. Customers are watching. Employees are watching. Regulators are definitely watching,...
17 October 2025
Rethinking Product Development Through the Lens of Innovation
Let’s be honest—product development can feel a lot like assembling IKEA furniture without instructions. Frustrating? Absolutely. Time-consuming? You bet. But what if we told you there`s a...
16 October 2025
The Role of Ethics in Mergers and Acquisitions
Let’s be real for a second: mergers and acquisitions (a.k.a. M&A) aren’t just about bottom lines, stock prices, or “synergizing core competencies” (whatever that means). Behind the...
15 October 2025
Building a Strong Brand Identity for Your Online Store
In today`s digital battlefield, standing out isn`t just an option—it`s a necessity. Your brand identity is the heartbeat of your online store. It’s what makes you recognizable, builds trust,...
14 October 2025
How Personalization is Shaping the Future of Customer Relationships
Let’s be honest—no one likes feeling like just another number in a database. In today’s fast-moving digital world, the bar has been raised. Consumers expect more than cookie-cutter...
13 October 2025
Preparing Your Workforce for the Impact of Industry Shifts
Let’s face it: change is hard, especially when it feels like the ground beneath your feet is constantly shifting. Industries evolve, technology disrupts the norm, and trends come and go faster...
12 October 2025
From Tokenism to True Inclusion: A Business Case for Genuine Diversity
Let’s get one thing straight — putting one person of color, one woman, or one person with a disability on your team and calling it “diversity” isn’t cutting it anymore. That’s not...