Welcome to the Indfix business blog, curated by Susanna Erickson, where we strive to provide valuable insights into the world of business development, strategic planning, and market innovation. In this space, we will explore essential topics such as entrepreneurship, effective marketing strategies, financial management, and the latest trends impacting businesses today. Our goal is to empower professionals and business leaders with the knowledge and tools needed to navigate the complexities of the modern business landscape while fostering sustainable growth and success. We invite you to join us on this journey of discovery and learning as we share practical advice and thought-provoking ideas.
5 August 2025
Diversity Beyond the Surface: Embracing Intersectionality in Business
Let’s face it—diversity has become a buzzword in today’s business world. Nearly every company website has some sort of statement about being an `equal opportunity employer` or supporting...
4 August 2025
The Impact of Credit Control on Cash Flow Performance
Introduction Let’s talk about money—specifically, your business’s cash flow. You may have the most impressive sales numbers, but if your cash flow is out of control, you’re on a sinking...
3 August 2025
Business Model Innovation: Why It Matters More Than Ever
In today`s fast-paced world, where disruption seems to be the only constant, sticking to a traditional business model is like trying to run the latest apps on a 10-year-old smartphone—it just...
2 August 2025
Fostering Resilient Cultures in a Volatile Business Environment
In today`s rapidly shifting world, unpredictability has become the new norm. One day, businesses are sailing smoothly; the next day, they’re hit by a tidal wave of change—economic shifts,...
1 August 2025
The Power of Self-Awareness in Business Coaching
When you think about business coaching, what comes to mind? Strategy sessions? Goal-setting? Maybe even the occasional motivational pep talk? Sure, all of that is part of it. But here’s the...
31 July 2025
How to Create an Effective Influencer Partnership That Drives ROI
If you’ve ever scrolled through Instagram and bought that face serum just because your favorite lifestyle guru swore by it — congrats, you’ve been influenced! Influencer marketing isn’t...
30 July 2025
Retooling Your Business Strategy in Response to Industry Volatility
Let’s be real for a second—business isn’t always a smooth ride. One minute you’re cruising down the highway with a full tank, and the next, you`re swerving to dodge potholes of market...
29 July 2025
The Importance of Load Speed for E-Commerce Stores
In today’s fast-paced world, patience is becoming a rare commodity. Think about it—when was the last time you willingly waited more than a few seconds for a webpage to load? Odds are, if a...
28 July 2025
Creating High-Converting Landing Pages for B2C Campaigns
When it comes to running a successful B2C marketing campaign, your landing page is the make-or-break point. It`s where potential customers decide whether to take action or leave without a second...